Posts Tagged ‘store’

The Importance of E-commere Software to Your Business

Monday, November 16th, 2009

The e-commerce software forms the foundation for any online store. It is this application that shapes every aspect of the customer’s experience from browsing the items they want to actually purchasing them. This is why it pays to find a solution that perfectly suits your business. There are several programs on the market, and this can make choosing one considerably difficult. The good thing is that you do not have to spend hours upon hours evaluating every product on the market. All you need to know is what features are the most critical to the success of your online store.

Easy Item and Category Management

It is important to know that e-commerce systems range from simple shopping carts to fully integrated solutions that can help you build an entire website. While the functionality you require all depends on individual needs, features like image resizing, comprehensive listings and the ability to copy those listings to multiple categories will make it much easier to get your storefront up and running. Another useful capability comes from integration features that allow you to import product listings from an existing store into your new setup. For example, you have some programs that let you import product listings from your current store, a spreadsheet or the location of your choosing.

Extensive Customization

The last thing you want is an online storefront that looks just like what everyone else has. This is when an e-commerce software package that offers customization comes in handy. There are some applications that allow to customize your store through a variety of pre-designed templates. Others allow you to use development technologies such as HTML, CSS and PHP to change the look and feel of your store. These programs generally require that you have a certain level of technical skills in order to make the modifications. In either scenario, an e-commerce solution that enables customization can help to ensure you have an online store that is uniquely your own.

Integrated Shipping Calculators

The ideal e-commerce software will not only calculate your order totals, but also accurately calculate the shipping and handling charges associated with those orders. To ensure flexibility, you may want to opt for something that gives you multiple ways to determine shipping. For example, you may choose to charge for shipping based on the total of the order, or do so based on the weight of the item. Another consideration that deserves attention is making commonly used shipping channels such as UPS, USPS and FedEx available to your customers.

Not all e-commerce software is created equal. Then again, neither is every storefront. Online stores differ greatly and so do the individual requirements of the merchants who maintain them. Regardless of how feature-rich and powerful it may be, there is no single program that makes the perfect solution for everyone. It is all about accessing your needs and understanding what it takes for your business to be successful. One of the best approaches you can take is evaluating a few products, determining their value, and then selecting one that best suits your requirements.

Open-source Shopping Cart Options

Friday, April 10th, 2009

If you are looking to get up and running with your own online store, then a shopping cart is what you need to make it happen.  A shopping cart is a type of software application that allows you to incorporate a storefront into your e-commerce website.  This software can help you customize your store with tons of products attached with thumbnails, multiple shipping methods and payment options.  With a good program, you can start selling products immediately by accepting payments via credit card or popular alternatives such as PayPal.  Some of the most popular shopping carts are open-source programs and this article will introduce you to several popular choices.

osCommerce

As open-source software, the osCommerce shopping cart is free to use.  The program is integrated with a number of features that can easily be enabled and configured.  The osCommerce shopping cart gives you the ability to add multiple items to your store, organize them in categories, give out discounts, run special promotions and much more.  It also offers built-in shipping and tax capabilities to ensure accuracy.  With this shopping cart, you can set prices in different currencies and accept payment through methods such as credit cards, Payal and e-checks.  osCommerce is extremely popular and currently powers a large number of stores on the web.

CREloaded

The CREloaded shopping cart is a fork built on the source code of osCommerce.  This feature-rich platform caters to beginners and professionals alike, offering the ability to process credit card payments via PayPal or Authorize.net.  You can list a large number of products, set discounts and shipping costs.  CREloaded’s greatest attribute is the wide variety of themes that allow you to customize the look of your storefront.  This software is tailored to help you create a store that fully brands your identity and enhances the customer’s shopping experience.

Zen Cart

Zen Cart is another open-source shopping cart freely distributed under the GNU General Public License.  This software was designed with simplicity in mind but offers some very powerful features.  Zen Cart lets you set up an unlimited amount of products and organize them in numerous categories.  The program supports multiple payment options and different currencies as well as top-notch security mechanisms such as SSL certificates.  The built-in control panel allows you to mange products and all related items from a centralized area.

Magento

Magento is one of the latest open-source shopping cart applications.  This e-commerce platform offers a lot exclusive features geared towards managing customer relations and marketing your store.  The user-friendly interface allows you to control virtually every aspect of the store from listing and organizing products to setting up browser options and special promotions.   This shopping cart software sets itself a part from the competition with built-in analytics, reporting and promotion tools.  Magento is completely scalable and backed by an extensive support team.  Though cost effective in comparison to premium shopping carts, Magento isn’t free like the other software mentioned in this article.

Conclusion

These are just a few of several highly functional open-source shopping carts.  Like most open-source technologies, these programs can be easily incorporated into your existing e-commerce site.

Source: http://webhostinggeeks.com/blog/2009/04/08/open-source-shopping-cart-options/